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E-Spire Entertainment News

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Tune in to Nickelodeon's Just Jordan

Monday, December 18, 2006

Ninth Grader, Jordan Lewis, Is Dreamin' and Schemin' and Just Trying to Get Around Life's Injustices in a New Multi-Generational Comedy

New York, NY. - December 15, 2006 - Nickelodeon will ring in the New Year with the TEENick series premiere of Just Jordan - Sunday, January 7 (7:30-8:30 p.m. ET/PT) -- starring breakout teen comedian/actor Lil' JJ (Beauty Shop, Yours, Mine & Ours) in a multi-generational, half-hour comedy based on his standup routine. Back-to-back episodes mark the special one-hour launch of the sitcom centering on outspoken, ultra-confident ninth grader Jordan Lewis, who pipes up about kid inequalities while navigating a new life in Los Angeles. Creator Alison Taylor (The Cheetah Girls, Lizzie McGuire) and Ralph Farquhar (Moesha, Proud Family) serve as executive producers of the Nickelodeon Television Production, which will air regularly, Sundays, 7:30-8 p.m. (ET/PT) during TEENick.

"Lil' JJ is a star for Nick and a champion for kids," said Tom Ascheim, Executive Vice President and General Manager, Nickelodeon Television, of the 16-year-old Arkansas native who segues from hosting "Friday Night Slimetime" and recurring on the sketch comedy series All That and now in Just Jordan. "His smart, unabashed sense of humor about everyday kid injustices is the perfect ingredient for Lil JJ's very own show and poises him to become the Seinfeld of his generation."

In the 7:30 p.m. series premiere, "Air Jordan," a disgruntled Jordan loses his spot on the freshman basketball team to Tony after his desire to make a big impression causes him to hog the ball and showboat. To add insult to injury, Tony turns up at his side as the new part-time waiter at Grandpa Grant's diner. The two teens go over the top competing with each other – until they discover that by teaming up, they both can be winners. Then, at 8:00 p.m. in "Fools in the Hood," Jordan, Tony and Joaquin put on a tough-guy act to attract girls. It works like a charm with Tamika who accepts Jordan's invitation to the school carnival. However, he's courting nothing but trouble when a bunch of real hoodlums blow his masquerade -- and it's mom to the rescue.
posted by Shelia, 10:40 AM


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