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Season 3 of The Andy Milonakis Show Premieres Via Digital Distribution

Sunday, March 25, 2007

MTV, a division of MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), announced today that Andy Milonakis is returning to his digital roots for the launch of the upcoming third season of The Andy Milonakis Show which will premiere on a wide variety of digital platforms – including iTunes Store (www.iTunes.com), Amazon Unbox, AOL Video, MTV Mobile, MTV On Demand, MTV2.com, Wal-Mart Video Downloads and Xbox LIVE Marketplace for Xbox 360 - all prior to the show's on-air MTV2 debut on April 27th. This digital premiere and programming strategy is a first for MTV. Milonakis, originally discovered and became an overnight sensation on the internet, is a perfect fit for this strategy as it taps into and utilizes the power of the web and the show's extremely savvy fan base.

For additional information on The Andy Milonakis Show on MTV2, please visit www.andy.mtv2.com.
posted by Shelia, 8:57 PM

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